CMS WordPress Website for Sydney Law Firm Perkins Fahey
COG Digital are proud to have launched the CMS Wordpress Website for Sydney Law Firm, Perkins Fahey.
Web Development For Small Business
April 8, 2017
COG Digital are proud to have launched the CMS WordPress Website for Sydney Law Firm, Perkins Fahey.
The brief was to deliver a neat corporate business website using WordPress technology, that showcases the existing Perkins Fahey business, services and product offers.
Perkins Fahey was formed in 2013 by the merger of Murray Fahey’s successful entertainment, media and hospitality law firm, Fahey & Associates, with Michael Perkin’s specialist business and estates law firm, MJP Legal. In January 2016 Rupert Rosenblum joined Perkins Fahey as a consultant and an association was formed with his father’s firm M Rosenblum & Co continuing the personal service to clients that has been provided since the 1930’s. Together Perkins Fahey in association with M Rosenblum & Co provides sound legal advice and solutions to legal issues for commercial and private clients. The firm represents family businesses, small to medium enterprises and individuals in all aspects of commercial law and estate and succession planning.
At a high level the website should perform as the product and service showcase for the business and brand, while also connecting with social media, and supporting the fundamentals of Search Engine Optimisation (SEO) and Search Engine Marketing (SEM). The website should be built and launched to achieve immediate inbound traffic by being submitted and optimised for Search Engines such as Google, Yahoo and Bing.
The new website should enable easy administrator access for multiple users of different levels of security, and enable easy content updates. For users the site architecture provided a user friendly User Experience (UX).
Traffic projects would be supported as the website had a Google analytics account created and connected to the website. All contact forms had spam protection and also the required plugins to block robot spam.
A News and Blog feature was implemented and optimised for content, which could be posted by numerous admin users. Blog posting supported text, image and video content, as well as social media one click sharing across channels such as Twitter, Facebook and Google Plus.
The COG Branding structure ensures we are providing brand, marketing and technology solutions for Australian small businesses that are formed upon by true value.
We know you need a trusted professional brand and marketing agency to support your business. We’re focused on providing first class lead generation and digital marketing services, where services are simple to understand, affordable yet perform well and deliver leads.
Our approach is in large part due to the robust structure of our broader business model. It’s COG Branding’s mandate to continually push hard and assist Australia in becoming more competitive, prosperous and innovative.
COG Branding leads as a technology and small business consultancy and operates as a brand and marketing agency. Our team has a high digital literacy ensuring the solutions and services we supply small businesses and brands are the most appropriate for the business, the most commercially viable and the most innovative.
Our Sydney Branding Agency has two primary functions. The first is to deliver a dynamic consulting service to Australian small businesses, which includes the transfer of knowledge, advice and strategic processes that are purposefully built to make them more enjoyable, profitable and sustainable.
COG Branding is human first. Great software and technology requires intellectual humans to guide and manage how they are implemented. Our delivery of digital solutions have intellectual people at the heart, composing customised strategies that use a variety of applications to obtain efficiency and operate optimally for Australian small businesses. We offer both customised services and packaged products – because not all of our clients’ businesses are the same.
Our purpose is to nurture opportunities through to success, and to give business owners more time to focus on the different areas of their business. Over time it’s become apparent that our skill is in being able to provide value when others are not able – and this remains as a core part of the COG Branding purpose.