Biourbanism: Developing a marketing website for Adrian McGregor’s resilience model for anthromes
The Biourbanism model. Stemming from ecological science and landscape architecture theory, the model is based on ten interconnected bio and urban systems that together determine the health, prosperity and resilience of cities. Implementing the model allows mayors, city planners, and bureaucrats to take a holistic view of cities and to manage the intricate interplay between these ten systems in a mutually beneficial way.
The brief
Biourbanism approached COG Digital to take the book to the world. Written by Adrian McGregor, a landscape architect and biourbanist. He is the founder and Chief Design Officer of McGregor Coxall, a design firm located in Australia and the UK dedicated to assisting cities achieve resilient prosperity.